How You Can Help Your Client Customize Their Dream Bedroom
Anyone can pick up the latest "designer" bedding at their local discount store, but why let your clients settle for something mainstream? It won't look & feel as nice or fit as well once washed. (If there was a "frustrated with your fitted sheet coming off your mattress" emoji, it would go here.) Your design isn't average, so why should their bed be?
As a designer - the design, the end product, delivering a home that reflects your client's ideal personality - you don't cut corners. The latest "one size fits all, delivered straight to your door" craze is admittedly an attractive one. When it comes to sleeping in a bed, each and every night, your client deserves no less than a bed made with them, and only them, in mind. Their bedroom should be built around their unique personal style and individual preferences. From the mattress to the decorative aspects, each piece should relate directly to your client.
This directive is clear for the consumer at the on set of remodelling, but it may fall quickly down the list of priorities as the invoices start coming in for the kitchen, the bathroom, etc. Help your clients understand the value of quality and the large scale on which they can customize with these simple tips.
Bringing home the feel of a 4 Seasons' night sleep is actually an option. We carry a line of mattresses that are found in our favourite hotels, as well as the option to customize the feel for more or less support and cushioning. If your client isn't looking to invest in the mattress, Sleeptek Organic offers a fantastic range of mattress toppers that not only provide comfort but the perfect amount of support. Getting a good night's sleep and a mattress that is "just right" isn't just for fairy tales.
Quality mattresses and toppers, made with care and integrity, can last a decade, at least!
Customizing options for sheeting can be as simple as choosing the colour of embroidery or specific sizing. It can be as intricate as monogramming or choosing different colours and fabrics for a contrast cuff. Whichever way your client leans, we make sure to offer quick ship options as well as the 6-8 week custom pieces.
Well made sheets will fit your bed, only get more comfortable with every wash & wear and, will last 7 years if not more.
Like we said, you could run to the local discount store and pick up a quick set of sheets for your client's bed, but why? We stock out of this world comfortable, quality sheets made by the best Italy & Portugal have to offer, ranging from $250 - $400 for a Queen set. We also carry the Athena line, available for just $168 in a Queen set.
The difference in buying from TOILE is that we have personally vetted these styles. We have them on our beds, our designers have them on their beds and our clients continue to come back for them.
TOP OF BED
Top of bed presents an overall look at who your client is. While a complete custom bed is not always on the table, some fantastic details can be adjusted. For example, asking to finish the duvet cover in a knife-edge can modernize a look that is usually finished with a flange. Creating a duvet cover that is reversible offers a versatile look that they can change with the seasons. A monogram or family crest on the front of a single throw pillow can be the icing on the cake.
The aesthetic aspects add charm, warmth and an infusion of your client's personality into the bedroom. Don't let them settle for anything less.
Meet up with them in our Showroom and let us help guide them in a direction that fits your vision and saves you time. Here's a quick cheat sheet you can share with your clients when looking to customize the bedroom.
If you haven't had an opportunity to drop in yet, take advantage of the quieter summer months to do so. We are here to make your projects seamless. Saving you time and hassle, making sure your design comes to life in every detail.
Don't forget! We also provide a program where we come to you. Let us introduce you to our vetted lines of bedding, bath and table, as well as the unique services we offer - without even leaving the office!